APPAREL DESIGN

 
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ATARAXY

F/W 2020

 

THE PROCESS

As an Asian American/person of color, topics and issues of mental health are rarely discussed within families and culture. ATARAXY is my visual representation of mental health. I expressed this with subliminal messages through graphic design, textiles and silhouette of the dress. My process begins from a workflow of rough sketches to Adobe Illustrator to experiment and have a clear image of color and textiles. Illustrator helps me understand construction with layers and patterns. Pattern making is my main technique for pre-production. I will drape and fit on model/form for adjustments. Special techniques I used were patch-working, sublimation printing, and vinyl to heat press printing. Lastly, I used 3D/2D animation and design to showcase my collection.

 

TARGET MARKET CONCEPT

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MARKET RESEARCH

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MOOD BOARD

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ILLUSTRATIONS

 
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TECH FLATS

 

LOOK A#0001

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LOOK A#0002

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LOOK A#0003

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LOOK A#0004

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LOOK A#0005

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LOOK A#0006

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PRINTS/ GRAPHIC DESIGN

I used a scanned sketch to illustrator workflow to print these designs on a textile printer and vinyl etcher to heat press.

 
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TEXTILES

 
NYLON WATER/WIND RESISTANT

NYLON WATER/WIND RESISTANT

2.92 OZ DYNEEMA COMPOSITE (strongest textile fiber, look closely at the needle)

2.92 OZ DYNEEMA COMPOSITE (strongest textile fiber, look closely at the needle)

SATIN

SATIN

DOUBLE ZIP WATERPROOF SEPARATING ZIPPER

DOUBLE ZIP WATERPROOF SEPARATING ZIPPER

3M REFLECTIVE

3M REFLECTIVE

1.0 OZ DYNEEMA COMPOSITE

1.0 OZ DYNEEMA COMPOSITE

3M REFLECTIVE (lining) X 1.0 OZ DYNEEMA COMPOSITE POCKET

3M REFLECTIVE (lining) X 1.0 OZ DYNEEMA COMPOSITE POCKET

WOOL

WOOL

WATERPROOF ZIPPER

WATERPROOF ZIPPER

D-RING, KEYCHAIN, LUGGAGE STRAP

D-RING, KEYCHAIN, LUGGAGE STRAP

CHAIN, CARABINER

CHAIN, CARABINER

LEATHER

LEATHER

SHEER VINYL

SHEER VINYL

 

PATTERN MAKING

 
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PROTOTYPE/FITTING

 
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MARKETING AND PROMOTION

3D/2D ANIMATION

In the midst of anticipation to showcase this collection, I created these animations to create a build up for what’s to come. Programs I used were Adobe After Effects, Cinema4D, Adobe Fuse, Marvelous Designer, and Blender.

LOGOS AND HANG TAGS

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WEB FLOW

I used Adobe XD to start a template of my visual design for this E-Portfolio Page.

 

FINISHED PRODUCT

 

LOOK A#0001

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Inside, patched on the lining.

Inside, patched on the lining.

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LOOK A#0002

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LOOK A#0003

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LOOK A#0004

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LOOK A#0005

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LOOK A#0006

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BAGS

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